Best Guidelines for eCommerce Shipping
Imagine a scene where you're at your favorite restaurant's table. Now you're ready to order. You usually get your food within 10 minutes. But today, it was not that simple. You still have not received your food even after waiting for 20 minutes (must be frustrating!).
These are the feelings your customers have after they don't receive their items on time.
Shipping is responsible to move goods from one place or another. A robust shipping system ensures that customers are satisfied with timely delivery and lowers transportation costs.
This article will show you seven eCommerce shipping options that you can use to provide the best possible shipping experience for your customers. Let's get started.
1. Zero shipping costs:
Who doesn't like freebies? Free shipping is a great way to convince people to buy. However, there is no free lunch in this world. So if customers don't want to pay shipping costs, you will have to pay them.
Statistics show that 93% of consumers will buy from CTAs with free shipping. 61% would cancel an order if shipping was not free.
It may not be possible to offer free shipping for all products, especially if you have a small profit margin. These are some strategies that you can use to offer free shipping without causing large losses.
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Strategies:
Free shipping is available for orders above a certain threshold. To get free shipping, you can set a minimum order value of $100. This will encourage your customers to buy more from you. 58% of customers would rather buy from you if they were offered free shipping.
Show price including shipping cost - You can make the product's price inclusive of shipping and offer free shipping.
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2. There are several different shipping choices available for you to select from:
To make your offer more lucrative, you might consider offering your customers the following shipping options:
Expedited shipping -This arrangement allows customers to pay a premium to have their orders shipped faster than standard shipping. If standard shipping takes five business days, and customers need it fast, expedited delivery can be arranged.
Pro-tip: You can increase your expedited delivery costs and offer free shipping to customers who would rather wait for regular shipping.
Two-Day Delivery – Customers can have their orders delivered in as little as two days. This option was popularised on Amazon's e-commerce site. carriers partners offer faster shipping options.
Simultaneous Delivery - You get your order delivered the same day you place it. It is fast and expensive.
You should always be clear about shipping costs, no matter which option you choose. Hidden charges are a big no-no for shoppers and could cause you to lose a customer.
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3. The anticipated time of arrival:
The customer's choice of shipping method will be affected by the estimated time of arrival (ETA). It should be included in the checkout cart.
You must live up to your 5-day delivery promise. You must promptly notify the customer if there are any unexpected delays and accept full responsibility. International shipping is a complicated process that will require extra care.
Your support staff should not be difficult to reach.
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4. Locate a shipment:
Your customer service team can save time by allowing customers to view the current status of their shipment tracking. Customers won't get bombarded by messages asking for information about their shipment status and they can instead use that time to address other questions.
Customers who doubt the safety of eCommerce delivery will be more likely to trust you if they can eliminate the uncertainty around order status. According to a survey, 82% of customers felt it was important to receive regular updates regarding the fulfillment and delivery status of their orders. 45% preferred to receive the updates via SMS. However, email was preferred by 85%.
You must inform customers about the status of international shipping shipments if they take a long time to arrive.
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5. Restrictions on international shipping should be taken into account:
Learning the international shipping restrictions that are associated with different countries is a good idea if you decide to offer international shipping. You might not be allowed to export certain products from your country.
International shipping is prohibited for certain items due to the dangers: Nail polish, Cigarettes, Dry Ice, ammunition, and other alcoholic beverages.
These restrictions should be taken into account when deciding on shipping options.
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6. It should be properly packaged:
Packaging can be used to protect your products and reflect your brand. You can offer personalized boxes to your customers to increase their delight.
Shipping delicate items like pottery require extra care. Properly packing can lead to items falling apart in transit. This could leave a bad impression on the customer.
Package labeling helps you sort your shipment so that it doesn't get mixed with other packages, which can lead to a wrong delivery. Proper labeling ensures the shipping company treats the boxes with the same care as the contents.
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7. Transport Insurance:
Uncertainty is the only certainty in life. Even though you pack it carefully and label it properly, it is possible for packages to get lost in transit. Shipping insurance is here to help.
It is a good idea to insure expensive goods if you ship them. This will save you money and make it easier for your carrier partners to be held responsible for any negligence.
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Last words:
Shipping is an important part of eCommerce delivery. However, it's not enough to focus on speedy delivery. It is important to consider the eco-friendly aspects of shipping, such as working with eco-friendly partners and using environmentally-friendly packaging. You should select the multi-channel shipping management tool.
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